SOFY Introduces New Ultra Silk: Ultra-Thin Sanitary Napkin Crafted With The Finest Pure Silk

 

SOFY Introduces New Ultra Silk: Ultra-Thin Sanitary Napkin Crafted With The Finest Pure Silk

KUALA LUMPUR, 10 September 2026 — Menstruation care gets a luxurious upgrade with the launch of SOFY Ultra Silk, a new ultra-thin sanitary napkin from leading feminine care brand SOFY, by Uni-Charm Corporation.

Crafted with 6A-grade Mulberry Silk from Suzhou, SOFY Ultra Silk is designed to deliver an exceptionally soft touch while helping minimise friction against the skin. At just 0.06cm thin, the new sanitary napkin combines a barely-there feel with dependable protection, giving women greater freedom to move through their day comfortably and confidently.

The innovation comes in response to concerns around menstrual skin irritation. According to a Unicharm Penetration Survey, two in five Malaysian women experience skin irritation during menstruation, while 32% of consumers who frequently experience rashes between the inner thighs attribute the discomfort to friction from the hard plastic material on the sides of sanitary pads, particularly when walking or exercising.

SOFY Ultra Silk addresses this concern with its Luxury Oriental Silk surface, designed to minimise friction, alongside a super ultra-slim construction that offers 3X more breathability. Its triple absorbent layer also absorbs liquid 30% faster, helping keep the surface dry while providing reliable leakage protection.

“At SOFY, our vision is to empower women to feel ‘So Me, So Free’, because menstruation should never hold women back from living their lives with comfort and confidence,” said Mr Shigeto Yamanaka, Group Managing Director of Uni-Charm Corporation Sdn Bhd.

Available exclusively at Watsons Malaysia nationwide, SOFY Ultra Silk comes in 25cm and 29cm lengths, priced at RM11.90. Consumers can purchase SOFY Ultra Silk at Watsons outlets nationwide or conveniently shop online via Watsons Online.

To celebrate the launch, SOFY and Watsons Malaysia are also bringing the #theFinestPureSilk Roadshow to consumers, featuring interactive experiences including The Silk Lab, The Silk Wall and an Oriental Scents Bar. Visitors can also enjoy limited-time promotions, including complimentary SOFY Oriental Knot Bags with qualifying purchases.

The roadshow will continue at Sunway Velocity Mall from 21–27 September, Sunway Pyramid from 21–27 September, followed by 1 Utama from 28 October–1 November 2026.

For more information about SOFY and its latest event, follow SOFY on its Facebook ,Instagram and TikTok page.

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